Category: Brands & Advertising

04
Nov
2023
Posted in Brands & Advertising

“Mastering SaaS Sales Negotiations: Tips and Tricks for Success”

Negotiating SaaS product sales can be a complex but crucial part of the sales process. Here are…

20
Aug
2023
Posted in Brands & Advertising

What is 75 hard

“75 Hard” is a popular mental and physical challenge created by Andy Frisella. It involves following a…

18
Feb
2023
Posted in Brands & Advertising

Must have web tools and extensions to boost your work

io

30
Dec
2020
Posted in Behavioural economics Brands & Advertising business Business Schools Entrepreneurship personal development

23 Lesson we learned post pandemic

1.The world can change in a week. 2. We are stronger than we know 3. Heroes don’t…

10
Dec
2020
Posted in Behavioural economics Brands & Advertising Business Schools buyologist consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing Fmcg Rural India Retail buying behaviour a b2b perspective

Pringles. Mathematically known as a hyperbolic paraboloid

The consistent saddle shape of Pringles is mathematically known as a hyperbolic paraboloid. Their designers reportedly used…

07
Dec
2020
Posted in Behavioural economics Brands & Advertising buyologist consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing Entrepreneurship Kerala Business personal development Retail News India

What to do last in a start up.

I have been part of several start ups from what I have understood your idea is already…

05
Dec
2020
Posted in Brands & Advertising Business Schools buyologist consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Will email die a natural death.

  Hi today I would like to write about how email is changing the entire functionality in…

04
Dec
2020
Posted in Behavioural economics Brands & Advertising Business Schools buyologist consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

BOOKS ON CONSUMER BEHAVIOUR

Here are few good books on consumer behaviour. The mystery of the human condition has puzzled poets…

28
Nov
2020
Posted in Behavioural economics Brands & Advertising buyologist consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing Food Retail News India

5 best coffee brands in India

Quest for the finest coffee in India

29
Aug
2020
Posted in Behavioural economics Brands & Advertising consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing Entrepreneurship personal development

Entrepreneurs Advice in Tamil

It’s important to understand there are no quick-fix solutions to become a successful entrepreneur. One needs to…

24
Aug
2020
Posted in Automobile India Brands & Advertising consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Why you buy a Toyota

  https://youtu.be/8zgYh04a0OM

21
Aug
2020
Posted in Automobile India Brands & Advertising consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

FIAT ad for Badboys. Hilarious.

           

13
Aug
2020
Posted in Brands & Advertising Business Schools consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Automobile Logos and what they say.

22
Jun
2020
Posted in Automobile India Brands & Advertising Business Schools consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing Entrepreneurship Politics and Economy

The Chinese Dragon by Rajiv Bajaj, The King of Indian Motorcycle Industry.

indian motorcycle industry giant on how to win over China storm.

12
Apr
2020
Posted in Brands & Advertising Business Schools Entrepreneurship

Few common reason why Startup In India Fail.

here are several points for the reason of startup failure.

lego toys story
01
Apr
2020
Posted in Brands & Advertising consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

The Lego toys story.

hisham kabir on the lego story.

04
Mar
2020
Posted in Brands & Advertising consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing Retail News India

Tata water plus will it be a game changer?

Well I tried this new product because its available everywhere I tried it because when everyone is…

25
Feb
2020
Posted in Brands & Advertising

Great idea maximise research from Coca-Cola

23
Nov
2019
Posted in Behavioural economics Brands & Advertising consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Must read books on behavioural economics, influence marketing.

Behavioural economics is the most important, learning curve influence marketing and neuromarketing

18
Nov
2019
Posted in Brands & Advertising

Generation Z Statistics: Gen Z Facts For Marketers

Gen Z grew up with social media and gravitates towards online video, creating challenges and opportunities for…

06
Nov
2019
Posted in Automobile India Behavioural economics Brands & Advertising Business Schools buyologist consumer behavior buying decision brandbuyology hisham kabir influencer marketing neuromarketing

Celebrity endorsement in India and brand image psychology. How Shahrukh Khan Changed Everything.

Celebrity’s Getting paid for attending a wedding was considered embarrassing unappealing cheap etc until srk came and…

17
Oct
2019
Posted in Brands & Advertising

Survey – Swadeshi: 50% consumers prefer desi brands over foreign ones, Marketing & Advertising News, ET BrandEquity

https://brandequity.economictimes.indiatimes.com/news/business-of-brands/swadeshi-50-consumers-prefer-desi-brands-over-foreign-ones/71610559

29
Sep
2019
Posted in Brands & Advertising

Few of the 100 biggest product failures of all times.

Read here.

25
Sep
2019
Posted in Brands & Advertising

What brand need to do to be future ready.

https://brandequity.economictimes.indiatimes.com/news/media/what-does-brands-need-to-do-to-be-future-ready/71277840